Pre-visualize For Better Pictures So often people ask professional photographers questions like “how are your pictures better than mine?” Sometimes they have better gear than the pros, and really wonder. My belief lately is it is all about the power of pre-visualization. Not [...]
Setting Goals That Are Benefits, Not Features Ok, bear with me a bit hear, this might be a bit rambling…. When you talk to marketing people about marketing and advertising, you’re generally told to not market features, but instead market benefits. For example: Wrong: This widget has 4 [...]
Managing Photography Using Evernote For Models and Photographers Years ago when I was first getting into photography I heard it suggested more than once that Real Models(tm) and Real Photographers(tm) would save magazine clippings with interesting poses, lighting, looks, or environments in big binders and [...]